I wanted to replace my gas Macan with the new EV one. After a test drive I decided to just keep the gas one.
As an EV it is excellent. But Porsche is known for engaging driver's cars, and without the visceral sounds and vibrations of an engine it is bland and boring. The flaws in a gas engine's power curve give it character. Letting the driver manage that power curve is fun. A perfectly linear sub-3s 0-60 with fake electric sport sound played through the speakers does nothing for me.
I'd have probably bought it at $75K, but at $125K it needs to be more special. Especially considering the rate at which they depreciate. Its not a surprise to me that their EVs aren't selling as well as hoped. The Taycan sure is pretty though.
Prosche specifically is facing huge losses, and with this strategy is doomed to die. There are already rumors of potential bancrupcy.
EVs grew 20% globally in 2025, with developing markets surging 40%+.
When EVs under $100,000 can hit sub-2.5-second 0–60 mph (0–100 km/h), all this fake "benefit" talk about exhaust notes and luxury engine refinement sounds exactly like people cheering for Vertu golden buttons at the dawn of the iPhone era.
EVs are growing incredibly fast—despite the West's biggest EV supplier deciding to commit marketing harakiri by alienating half its customer base.
New battery tech has made EVs affordable, and that's why adoption will keep accelerating in China, the EU, and the rest of the world. There'll be some irrelevant fluctuations in the US, but those will eventually even out regardless—because the rest of the world and technological progress will move on with or without them.
we are on the edge of go-to-market of billions of dollars of investments into battery development. It will deliver both much cheaper where needed and more capable batteries on the market. Guess what it will do with legacy cars.
EVs as a whole are growing. Porsche however is struggling because of their "sports car" identity. Taycan sales dropped 22% year-over-year [0], and their 2025 EV sales only rose because the Macan EV is new and they discontinued the gas one in the EU. (Even then: Half of all Macan buyers worldwide went for the 11-year-old gas design over the EV.)
The market for EV sports cars is soft. The Rimac Nevera R broke 24 performance world records and yet nobody wants to buy it [1]. Even the CEO of Rimac has said people want an engine sound. Meanwhile Ferrari can launch an even more expensive gas car and it sells out before its officially announced [2].
I'm pro-EV and my partner owns one. They are practical appliances that are perfect for the 90% of people who just want to get from A to B. But the stats show that it's not just my personal preferences. The average sports car buyer wants an engine and exhaust.
My theory is that people buy mass-market Porsche cars because the 718/911 guys tell everyone how cool these cars are, but not everyone wants or needs a kidney-busting two-seater, so they compromise with a Panamera or Macan.
If there's no electric 718/911 version to hype them up, there’s not going to be any demand. There's also the issue that they're known for their small sporty cars, yet they're trying to sell 5m-long sedans and 'soccer mom' SUVs and failing at it.
The "soccer mom" SUVs are their best sellers and literally saved the company. I beg you to test-drive a Cayenne Turbo GT if you think they can't deliver a sports-car-like experience in a large SUV. Or a Macan GTS (which is only 7" longer than a 911 btw.)
The Taycan is pretty close to being an electric 911. There's a 718 EV coming out soon but Porsche realized there was not enough demand so now they're retrofitting a gas engine into the design.
The lack of demand for the 718 EV boils down to EVs being heavy, and therefore less chuckable than the gas one, and the lack of soul & engagement in cars without an engine. Solid state batteries will eventually solve the first problem. I'm not sure how we can solve the second one. Perhaps kids of today will grow up caring less about mechanical sounds.
> But Porsche is known for engaging driver's cars, and without the visceral sounds and vibrations of an engine it is bland and boring. The flaws in a gas engine's power curve give it character
Personally I experienced this the strongest in my friend's restored mk3 Ford Escort. I recall it as a feeling of not actually being inside a car due to the wind and engine noise.
Meanwhile the BMW 5 Series I rented a while ago didn't provide any of those feelings. Granted, it was a diesel automatic, but when I floored it, it just went and the engine noise was barely noticeable - at least compared to my poorly noise insulated daily Toyota.
The best thing about that car was that I could take my family on a 400km trip, the last 100km of which were mountain roads and not even break a sweat.
Who says it's supposed to boring? It's supposed to be safe and you're supposed to drive with the consideration of others, but I don't think it's supposed to be either fun or boring, that's up to you.
I'm having a blast rolling down the highway in the middle of the night blasting music and singing, am I not allowed to do this because driving is supposed to not be fun?
You can have plenty of fun without putting other drivers in danger. I used to drive a NA Miata that took 9 seconds to get to 60 mph and it was the most fun car I've ever owned. But I'm a slow-car-fast person.
Most people can safely wring out their cars in 1st and 2nd on a highway on-ramp, or from a traffic light on an empty 55 mph country road. I own a fun weekend car that I take out at dawn on a Saturday to carve up a mountain pass - which is fun even at the speed limit. In a lightweight sports car with excellent brakes, I am safer than all the trucks I see on these roads.
I agree with this for the most part, though there are times and with specific cars that you can have a blast. I can have a lot of fun in an old M Coupe, or Miata.
I used to have a GT3...it was a dream car of mine and I finally got it. The sad reality was that in order to have fun with it on public roads I was either going to kill myself/someone else, or go to jail. The only way to really experience that car in a responsible way was to go to the track. Which I just flat out didn't have the time to do with young kids.
Things were very different 20-30 years ago. Roads were less crowded and people were much more respectful on the road. Now, especially where I live, it's a free for all Mad Max cosplay.
As an EV it is excellent. But Porsche is known for engaging driver's cars, and without the visceral sounds and vibrations of an engine it is bland and boring. The flaws in a gas engine's power curve give it character. Letting the driver manage that power curve is fun. A perfectly linear sub-3s 0-60 with fake electric sport sound played through the speakers does nothing for me.
I'd have probably bought it at $75K, but at $125K it needs to be more special. Especially considering the rate at which they depreciate. Its not a surprise to me that their EVs aren't selling as well as hoped. The Taycan sure is pretty though.