> Ask for donations, and support directed donations specifically towards Firefox development.
Donations to for profit organizations are fraught with problems. I imagine Mozilla Corp doesn’t accept them for this reason.
> integrate [ad block] first-party … and gear up to do a big push to enable it by default, conditional on not losing Google revenue sooner than expected. Make a big publicity push …
Is there a realistic way that they could do this without losing Google revenue? Maybe the existing terms would keep Google from backing out immediately but if Mozilla decided to start a war over this could they replace at least most of the revenue before the next opportunity for Google to cut them off?
Selfishly I also am concerned that if this became a big enough issue the government would step in and side with advertisers.
> Is there a realistic way that they could do this without losing Google revenue?
Very much an unknown. The point would be to line it up and have it ready to turn on the moment that revenue goes away, or the moment there's enough replacement revenue, whichever comes first. And until then, make it one checkbox away.
Donations to for profit organizations are not tax deductible and have to be reported as income. If the Mozilla Corp accepted donations there would likely be a lot of confusion about whether the donations could be written off for taxes as donations to Mozilla Foundation. There’s also potentially complications with state laws around solicitation.
If they wanted to allow donations they would have to be really clear that it’s not tax deductible. They would also have to give a cut to Apple and Google if they accepted donations on their mobile platforms.
Donations to for profit organizations are fraught with problems. I imagine Mozilla Corp doesn’t accept them for this reason.
> integrate [ad block] first-party … and gear up to do a big push to enable it by default, conditional on not losing Google revenue sooner than expected. Make a big publicity push …
Is there a realistic way that they could do this without losing Google revenue? Maybe the existing terms would keep Google from backing out immediately but if Mozilla decided to start a war over this could they replace at least most of the revenue before the next opportunity for Google to cut them off?
Selfishly I also am concerned that if this became a big enough issue the government would step in and side with advertisers.