Was there a date at the top of this? I didn't see one. I saw a similar headlines earlier this year and I'm trying to understand that this is something new
Is it SEO? IIRC there's a trend of removing dates from blog posts and articles, and my understanding it's to make the content seem more "evergreen" to Google (vs and article with a date, they may get down-ranked eventually due to age).
I'm thinking it's SEO cargo culting, and that there are a lot more "monkey see, monkey do" patterns of behavior that don't impact actual ranking but nonetheless crop up in weird things like this.
That said, I cannot wait for adtech to go the way of the rotary phone. Localized, private search indexes on phones with local AI interacting with them, only reaching out to the internet when necessary to update information, with hashes and checksums to minimize the number of updates needed for frequently interacted sites, and so on.
Google right now is hot garbage - most tiny competitors are far better, let alone yandex or kagi or the like.
I thought the SEO was to keep churning out garbage articles in order to make the page more desirable to search engines because it was more recent. At least that is how it feels, like the search engines are promoting recent content over good content and pages take advantage of this by auto generated trash. to the point I won't even look at a page if it has a date in the last year.
You're probably thinking of the DESI BAO results from March, which also cast doubt on the standard cosmological model. These new results point further in the same direction as the DESI ones
