Same shit, different screenshot. The most irritating part is that other folks can't reliably reproduce results like those shown in the screenshot. Yet, I can think of countless examples of this happening to me. My guess is that it's highly beneficial to Google to barf out walls of poor-quality ads when it knows nothing about you. I can't be sure why, but there's a pattern.
When you look for my (somewhat obscure) company's app on the Play store, the first result is always a sponsored listing for some totally unrelated app.
About a year ago, I googled "silverfast" (film scanning program) on a fresh Windows installation not connected to me in any way, and I got several ads for scammy scanner software before the program I was looking for showed up.
When I watch youtube videos from obscure creators while logged out, I routinely get AI-generated ads for random stuff. The funniest one was deepfaked Chuck Norris emphatically telling me I should feed my dog carrots. Yet, when I watch a video from a big YouTube channel under the same conditions, I get ads from major household brands.
My guess is that there's three things happening. 1) More moneyed advertisers have more refined targeting constraints, that implicitly filter out ill-defined user profiles. 2) Google feels the need to do a better job of targeting for advertisers who pay them more. 3) In the absence of a well-defined user profile, Google shotguns a bunch of low-cost ads at you to try to build a profile. Just guesses.
Impressions to logged-in users bid higher than anonymous sessions. There's almost certainly higher tiers of demographics beyond that, not that you're allowed to know.
When you look for my (somewhat obscure) company's app on the Play store, the first result is always a sponsored listing for some totally unrelated app.
About a year ago, I googled "silverfast" (film scanning program) on a fresh Windows installation not connected to me in any way, and I got several ads for scammy scanner software before the program I was looking for showed up.
When I watch youtube videos from obscure creators while logged out, I routinely get AI-generated ads for random stuff. The funniest one was deepfaked Chuck Norris emphatically telling me I should feed my dog carrots. Yet, when I watch a video from a big YouTube channel under the same conditions, I get ads from major household brands.
My guess is that there's three things happening. 1) More moneyed advertisers have more refined targeting constraints, that implicitly filter out ill-defined user profiles. 2) Google feels the need to do a better job of targeting for advertisers who pay them more. 3) In the absence of a well-defined user profile, Google shotguns a bunch of low-cost ads at you to try to build a profile. Just guesses.