I'm a senior marketing leader with more than 20 years of experience scaling B2B tech companies and products. I focus on GTM strategy, execution, and customer experience.
I help emerging B2B tech companies scale their marketing and reach the right buyers through proven GTM frameworks and seasoned executive leadership.
THE PROBLEMS I SOLVE
Misaligned Executive Leadership - Experienced leadership that brings together Product, Marketing, and Sales for effective and aligned execution - freeing you up to run your business.
Talent and Skills Gaps - Leverage my experience building high-performing organizations, mentor your marketing team, manage performance, and fill critical skill gaps.
Unclear GTM Strategy - With proven GTM frameworks and launch strategies, I drive repeatable, predictable processes and outcomes to bring products to market.
Underperforming Marketing - I bring proven marketing playbooks that work across channels to bring qualified opportunities, not just MQLs.
Accountability and KPIs - I establish clear metrics that matter - shifting focus from vanity metrics to qualified pipeline and revenue contribution.
QUESTIONS TO ASK ME
How do we turn our existing marketing spend into predictable pipeline?
What marketing talent do we need at our stage?
How do we know if our GTM strategy is right for our next growth phase?
When should we invest in different marketing channels and capabilities?
Christy Poulos https://www.linkedin.com/in/christinepoulos/ www.onstridemarketing.com christy@onstridemarketing.com Book 15 mins and let's see if I can help: https://calendly.com/christypoulos/consultation-request
I'm a senior marketing leader with more than 20 years of experience scaling B2B tech companies and products. I focus on GTM strategy, execution, and customer experience. I help emerging B2B tech companies scale their marketing and reach the right buyers through proven GTM frameworks and seasoned executive leadership.
THE PROBLEMS I SOLVE Misaligned Executive Leadership - Experienced leadership that brings together Product, Marketing, and Sales for effective and aligned execution - freeing you up to run your business. Talent and Skills Gaps - Leverage my experience building high-performing organizations, mentor your marketing team, manage performance, and fill critical skill gaps. Unclear GTM Strategy - With proven GTM frameworks and launch strategies, I drive repeatable, predictable processes and outcomes to bring products to market. Underperforming Marketing - I bring proven marketing playbooks that work across channels to bring qualified opportunities, not just MQLs. Accountability and KPIs - I establish clear metrics that matter - shifting focus from vanity metrics to qualified pipeline and revenue contribution.
QUESTIONS TO ASK ME How do we turn our existing marketing spend into predictable pipeline? What marketing talent do we need at our stage? How do we know if our GTM strategy is right for our next growth phase? When should we invest in different marketing channels and capabilities?