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Regulators won’t see it like that because you didn’t factor in opportunity cost.

If Apple takes one of Spotify’s customers then not only do they lose out on the 30% but they’ve just taken on the burden of providing the actual service to the customer. So Apple not only has to make a profit but make more profit than the 30% would have gotten them. And music streaming is a competitive business.

Do you never think how Kroger brand products don’t run into the same issue?



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