I am a founder and also wear the hat of a product manager for my products. JTBD is a pretty common use case for me. I have also brainstormed features, written detailed specs, and done early prototyping. Also used Lovable to convert my thoughts into screens that I can pass on to my engineers.
Recently, I even used Claude to design my entire DB and dummy data to fill it up quickly to test out prototypes.
Thanks, Appreciate it
I’m mainly targeting people and small businesses looking for web development, especially those who need websites built with WordPress and Elementor. I also offer hosting services, since I buy hosting in bulk and can provide an all-in-one solution for clients who want to get online quickly and hassle-free.
Excited to get started and share my journey with that audience!
Exactly. That's a challenge, isn't it? We are taking a few approaches, 1) understanding who your audience is and what their pain points are, 2) What do they care about, 3) What's your expertise, 4) Few of your existing posts help us understand your writing style and tone.
In the end, idea is not to write fluff, but something that resonates directly with your target audience. Give it a try. I will send you an invite shortly.
Maybe I should give more context on what I am building. It is an AI ghostwriter for LinkedIn content (https://socialhq.me).
I was fed up with human ghostwriters and honestly I didn't have enough time myself to write for LinkedIn consistently. So, I ended up designing this. I ran it with a few founders in my network and they loved it. That's when I decided to make this into an MVP. Now we have our initial set of beta users and we are just now starting to commercialize it.
So, my current ICP are individuals who want to build their brands on LinkedIn. So, its predominantly an individual user product ATM.
Your current approach has specific techniques I would remove altogether to focus on the core interaction between you and the user: talk to so many of them so often that you truly understand their problem and how they shop for a solution.
Once you understand that and make them happy, you’ll come up with ideas to experiment how to get more users.
So, I am one of the users myself. I built it because I needed it. I ran it by few users in my network. We are constantly getting feedback from our early beta users, which are around 200. Not all of them are active.
My main problem is TOFU, which I need to solve for.
Make a great product. -- > this is an iterative process as per me. Unless users come and try it out, you won't know what a great product looks like.
The need is real, and the problem is real. I am one of the users myself. I built it because I felt the need myself. I ran the MVP with 15 others in my network with similar profiles. Quesiton is how to scale beyond that.
Virality can be the key to growth, and it can be engineered.
I almost didn't buy the great book The One Billion Dollar App because of hits clickbait title, but it actually well-elaborates the mechanics (and the mathematics) of viral spread of apps, which not by coincident corresponds to the familiar formulas that people will have seen during the CoViD19 pandemic ("r-coefficient", r or R0 [1]).
For example, if you have a mobile app that gives you something free for each friend you invite to it, it may encourage some folks to share with r friends...
